Google SERP Eye-Tracking: 2005 vs. 2014 was originally published on BruceClay.com, home of expert search engine optimization tips.
Mediative's Chris Pinkerton shares fresh insights on the results of the company's benchmark-setting 2014 Google SERP eye-tracking study. The study particularly sheds light on what a top organic placement means in terms of capturing traffic. Pinkerton's presentation expands on the "How Users View and Interact with Contemporary Google Search Results" session that colleagues Gord Hotchkiss and Matt Agtarap gave six months earlier at Search Marketing Expo (SMX) West 2015. You can read liveblog coverage of both presentations here.
Read the liveblog coverage.
No comments:
Post a Comment